Pricing, scope, and contract questions
Specific answers for buyers comparing diagnostics, monthly packages, and add-ons.
How do I choose between a diagnostic and a monthly engagement?
A Chuck Price diagnostic fits when you need clarity on search exposure, AI visibility gaps, or scope before committing monthly budget. A monthly engagement fits when you already know the problem and want ongoing implementation, reporting, and prioritization. The diagnostic fee credits toward month one if you start within 30 days.
Does Chuck Price guarantee case inquiries, leads, or rankings?
No. Chuck Price does not guarantee rankings, leads, or case inquiries. Search outcomes depend on competition, algorithm behavior, AI answer surfaces, and implementation quality, which no consultant controls. Every engagement is built to improve qualified visibility, citation readiness, and conversion paths. Guaranteed outcomes in SEO are not credible and are not offered.
Does Chuck Price sell AI SEO as a standalone service?
No. Chuck Price integrates AI visibility with traditional SEO because AI citation built on weak fundamentals is unstable. Entity consistency, crawlability, structured data, and useful content support both traditional ranking and accurate AI citation. The two disciplines share one foundation and are not sold apart.
Who does the work in a Chuck Price engagement?
Strategy, content direction, reporting, and prioritization are led directly by Chuck Price. Supporting execution capacity may be used at the Authority and Command tiers, and that capacity is disclosed at kickoff, not after the engagement begins. You are not handed to a junior account team.
What happens if we complete a diagnostic and decide not to continue?
You keep the deliverable. Each Chuck Price diagnostic is a standalone professional product. If you move into a monthly engagement within 30 days of receiving it, the diagnostic fee applies toward your first month.
What is the contract structure for monthly engagements?
Chuck Price monthly engagements begin with a three-month initial commitment to allow for implementation, measurement, and correction. After that period, work continues month to month. There are no long-term contracts and no cancellation penalties after the initial three months.
We already have an SEO agency. What does this add?
A Chuck Price diagnostic shows whether gaps exist in AI citation readiness, entity clarity, decision-stage content, technical signals, or conversion paths that a traditional agency may not address. If there is no clear gap, Chuck Price will say so rather than sell you work you do not need.
Will Chuck Price work outside the named verticals?
Sometimes. The work is built for high-consideration buyers and high-value conversions. If your average client or contract value justifies senior strategist pricing and your buyers research before they contact you, a conversation may make sense even outside law, SaaS, and professional services.
Services and pricing last reviewed: June 29,2026